Ghi ch\u00fa: T\u00e0i li\u1ec7u tr\u00edch d\u1eabn<\/p>\n\n\n\n
Benchmarking l\u00e0 g\u00ec? L\u00e0 m\u1ed9t ch\u1ec9 s\u1ed1 quan tr\u1ecdng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong nhi\u1ec1u l\u0129nh v\u1ef1c hi\u1ec7n nay, \u0111\u1ea1i di\u1ec7n cho m\u1ed9t kh\u00eda c\u1ea1nh c\u1ee5 th\u1ec3 n\u00e0o \u0111\u00f3 c\u1ee7a t\u1ed5ng th\u1ecb tr\u01b0\u1eddng. \u0110\u1ec3 c\u00f3 th\u00eam nhi\u1ec1u th\u00f4ng tin h\u1eefu \u00edch, qu\u00fd kh\u00e1ch h\u00e0ng h\u00e3y chia s\u1ebb nh\u1eefng n\u1ed9i dung chi ti\u1ebft trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n\n\n\n
L\u00e0 m\u1ed9t trong nh\u1eefng k\u1ef9 thu\u1eadt qu\u1ea3n tr\u1ecb nh\u1eb1m c\u1ea3i thi\u1ec7n ho\u1ea1t \u0111\u1ed9ng kinh doanh. K\u1ef9 thu\u1eadt n\u00e0y \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 so s\u00e1nh ho\u1ea1t \u0111\u1ed9ng gi\u1eefa c\u00e1c t\u1ed5 ch\u1ee9c kh\u00e1c nhau nh\u01b0ng ho\u1ea1t \u0111\u1ed9ng trong l\u0129nh v\u1ef1c t\u01b0\u01a1ng t\u1ef1 nhau ho\u1eb7c gi\u1eefa nhi\u1ec1u b\u1ed9 ph\u1eadn trong c\u00f9ng m\u1ed9t t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n
Kh\u00e1i ni\u1ec7m benchmark l\u00e0 g\u00ec c\u00f2n \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 so s\u00e1nh, ph\u00e2n t\u00edch \u0111\u00e1nh gi\u00e1 c\u00e1c th\u00f4ng s\u1ed1 hi\u1ec7u su\u1ea5t gi\u1eefa hai ho\u1eb7c nhi\u1ec1u y\u1ebfu t\u1ed1. \u0110\u00e2y l\u00e0 m\u1ed9t ch\u1ec9 s\u1ed1 quan tr\u1ecdng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong nhi\u1ec1u l\u0129nh v\u1ef1c kh\u00e1c nhau, \u0111\u1eb7c bi\u1ec7t trong l\u0129nh v\u1ef1c kinh doanh.<\/p>\n\n\n\n
Benchmarking c\u00f2n \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn v\u1edbi t\u00ean g\u1ecdi l\u00e0 chu\u1ea9n \u0111\u1ed1i s\u00e1nh. B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 hi\u1ec3u benchmarking l\u00e0 qu\u00e1 tr\u00ecnh so s\u00e1nh hi\u1ec7u su\u1ea5t c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ho\u1eb7c quy tr\u00ecnh c\u1ee7a c\u00f4ng ty \u0111\u1ed1i v\u1edbi nhi\u1ec1u c\u00f4ng ty kh\u00e1c, \u0111\u01b0\u1ee3c coi l\u00e0 t\u1ed1t nh\u1ea5t trong ng\u00e0nh.<\/p>\n\n\n\n
C\u00e1c c\u1ea5p \u0111\u1ed9 c\u1ee7a benchmarking<\/p>\n\n\n\n
3 c\u1ea5p \u0111\u1ed9 c\u01a1 b\u1ea3n c\u1ee7a benchmarking \u0111\u00f3 l\u00e0:<\/p>\n\n\n\n
C\u1ea5p \u0111\u1ed9 ho\u1ea1t \u0111\u1ed9ng: \u0110\u01b0\u1ee3c \u00e1p d\u1ee5ng trong t\u1eebng \u0111\u01a1n v\u1ecb kinh doanh ri\u00eang l\u1ebb.<\/p>\n\n\n\n
C\u1ea5p \u0111\u1ed9 ch\u1ee9c n\u0103ng: \u0110\u01b0\u1ee3c xem x\u00e9t \u1edf to\u00e0n b\u1ed9 t\u1ed5 ch\u1ee9c, c\u1ea5p \u0111\u1ed9 n\u00e0y s\u1ebd gi\u00fap \u00edch r\u1ea5t nhi\u1ec1u cho t\u1ea5t c\u1ea3 c\u00e1c b\u1ed9 ph\u1eadn b\u00ean trong t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n
C\u1ea5p \u0111\u1ed9 chi\u1ebfn l\u01b0\u1ee3c: C\u00f3 s\u1ee9c \u1ea3nh h\u01b0\u1edfng m\u1ea1nh t\u1edbi h\u1ec7 th\u1ed1ng v\u00e0 qu\u00e1 tr\u00ecnh th\u1ef1c hi\u1ec7n vi\u1ec7c l\u1eadp k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a m\u1ed9t t\u1ed5 ch\u1ee9c. Benchmarking chi\u1ebfn l\u01b0\u1ee3c kh\u00f4ng ch\u1ec9 gi\u00fap b\u1ea1n th\u1eafng l\u1ee3i nhanh ch\u00f3ng m\u00e0 c\u00f2n c\u00f3 th\u1ec3 c\u00f3 nh\u1eefng ti\u1ec1m n\u0103ng \u0111\u1ea1t \u0111\u01b0\u1ee3c l\u1ee3i \u00edch d\u00e0i h\u1ea1n.<\/p>\n\n\n\n
V\u00ec sao benchmarking quan tr\u1ecdng?<\/p>\n\n\n\n
Benchmarking gi\u1eef m\u1ed9t vai tr\u00f2 v\u00f4 c\u00f9ng quan tr\u1ecdng trong l\u0129nh v\u1ef1c kinh t\u1ebf c\u0169ng nh\u01b0 qu\u1ea3n l\u00fd ch\u1ea5t l\u01b0\u1ee3ng, b\u1edfi:<\/p>\n\n\n\n
Cho ph\u00e9p c\u00f4ng ty c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng c\u1ea1nh tranh th\u00f4ng qua vi\u1ec7c x\u00e1c \u0111\u1ecbnh v\u00e0 c\u1ea3i thi\u1ec7n d\u1ef1a tr\u00ean c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a chu\u1ed7i gi\u00e1 tr\u1ecb m\u00e0 c\u00f4ng ty \u0111\u1ed1i th\u1ee7 tr\u1ed9i h\u01a1n khi so s\u00e1nh v\u1ec1 chi ph\u00ed, d\u1ecbch v\u1ee5, uy t\u00edn c\u0169ng nh\u01b0 v\u1eadn h\u00e0nh.<\/p>\n\n\n\n
Chu\u1ea9n \u0111\u1ed1i s\u00e1nh \u0111\u00f2i h\u1ecfi \u0111o l\u01b0\u1eddng chi ph\u00ed ho\u1ea1t \u0111\u1ed9ng c\u1ee7a chu\u1ed7i gi\u00e1 tr\u1ecb trong ng\u00e0nh \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh \u201ctr\u01b0\u1eddng h\u1ee3p t\u1ed1t nh\u1ea5t\u201d trong c\u00e1c c\u00f4ng ty \u0111\u1ec3 c\u1ea1nh tranh v\u00ec m\u1ee5c \u0111\u00edch sao ch\u00e9p ho\u1eb7c c\u1ea3i thi\u1ec7n theo tr\u01b0\u1eddng h\u1ee3p t\u1ed1t nh\u1ea5t.<\/p>\n\n\n\n
C\u00e1c ngu\u1ed3n th\u00f4ng tin ti\u00eau bi\u1ec3u cho benchmarking g\u1ed3m c\u00f3 c\u00e1c b\u00e1o c\u00e1o \u0111\u00e3 \u0111\u01b0\u1ee3c c\u00f4ng b\u1ed1, \u1ea5n ph\u1ea9m th\u01b0\u01a1ng m\u1ea1i, nh\u00e0 ph\u00e2n ph\u1ed1i, \u0111\u01a1n v\u1ecb cung c\u1ea5p, \u0111\u1ed1i t\u00e1c, ch\u1ee7 n\u1ee3,\u2026v\u00e0 t\u1eeb nh\u1eefng c\u00f4ng ty c\u1ee7a \u0111\u1ed1i th\u1ee7.<\/p>\n\n\n\n
M\u1ed9t s\u1ed1 c\u00f4ng ty \u0111\u1ed1i th\u1ee7 s\u1ebd chia s\u1ebb c\u00e1c d\u1eef li\u1ec7u v\u1ec1 benchmarking nh\u01b0ng International Benchmarking Clearinghouse s\u1ebd cung c\u1ea5p h\u01b0\u1edbng d\u1eabn \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o c\u00e1c h\u1ea1n ch\u1ebf th\u01b0\u01a1ng m\u1ea1i, chuy\u1ec3n gi\u00e1, h\u1ed1i l\u1ed9 v\u00e0 h\u00e0nh vi kinh doanh kh\u00f4ng \u0111\u00fang s\u1ebd kh\u00f4ng di\u1ec5n ra gi\u1eefa c\u00e1c c\u00f4ng ty tham gia.<\/p>\n\n\n\n
\u0110\u1ed1i v\u1edbi c\u00e1c d\u1ef1 \u00e1n x\u00e2y d\u1ef1ng th\u00ec benchmarks l\u00e0 m\u1ed9t b\u1ed9 ph\u1eadn quan tr\u1ecdng c\u1ee7a \u201cAchieving Excellence initiative\u201d, gi\u00fap vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c d\u1ef1 \u00e1n x\u00e2y d\u1ef1ng d\u1ec5 d\u00e0ng h\u01a1n.<\/p>\n\n\n\n
L\u1ee3i \u00edch c\u1ee7a benchmarking<\/p>\n\n\n\n
Ngo\u00e0i gi\u00fap \u00edch cho c\u00e1c c\u00f4ng ty tr\u1edf n\u00ean hi\u1ec7u qu\u1ea3 v\u00e0 c\u00f3 l\u1ee3i h\u01a1n, benchmarking c\u00f2n c\u00f3 nhi\u1ec1u l\u1ee3i \u00edch \u0111\u00f3 l\u00e0:<\/p>\n\n\n\n
N\u00e2ng cao hi\u1ec3u bi\u1ebft c\u1ee7a \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean v\u1ec1 c\u1ea5u tr\u00fac chi ph\u00ed v\u00e0 quy tr\u00ecnh n\u1ed9i b\u1ed9.<\/p>\n\n\n\n
Khuy\u1ebfn kh\u00edch x\u00e2y d\u1ef1ng nh\u00f3m v\u00e0 h\u1ee3p t\u00e1c v\u00ec l\u1ee3i \u00edch c\u1ea1nh tranh.<\/p>\n\n\n\n
T\u0103ng c\u01b0\u1eddng s\u1ef1 quen thu\u1ed9c \u0111\u1ed1i v\u1edbi c\u00e1c ch\u1ec9 s\u1ed1 hi\u1ec7u su\u1ea5t ch\u00ednh v\u00e0 c\u01a1 h\u1ed9i c\u1ea3i ti\u1ebfn trong to\u00e0n c\u00f4ng ty.<\/p>\n\n\n\n
Gi\u00fap \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean hi\u1ec3u th\u00eam v\u1ec1 quy tr\u00ecnh ho\u1eb7c s\u1ea3n ph\u1ea9m c\u1ee7a c\u00f4ng ty, c\u00f3 th\u1ec3 coi \u0111\u00e2y l\u00e0 ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng c\u1ee7a c\u00e1c doanh nghi\u1ec7p hi\u1ec7n nay.<\/p>\n\n\n\n
Nh\u1eefng ai li\u00ean quan \u0111\u1ebfn benchmarking<\/p>\n\n\n\n
Trong m\u1ed9t t\u1ed5 ch\u1ee9c, c\u00f3 3 b\u00ean s\u1ebd li\u00ean quan \u0111\u1ebfn benchmarking, \u0111\u00f3 l\u00e0:<\/p>\n\n\n\n
B\u1ed9 ph\u1eadn kinh doanh: Ch\u00ednh l\u00e0 gi\u00e1m \u0111\u1ed1c kinh doanh ch\u1ecbu tr\u00e1ch nhi\u1ec7m t\u00ecm ra c\u00e1c d\u1ecbch v\u1ee5 \u0111\u1ec3 \u0111\u00e1p \u1ee9ng c\u00e1c m\u1ee5c ti\u00eau kinh doanh. M\u1ed1i quan t\u00e2m c\u1ee7a kh\u00e1ch h\u00e0ng benchmarking s\u1ebd l\u00e0 c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n t\u00ecnh h\u00ecnh ho\u1ea1t \u0111\u1ed9ng d\u1ecbch v\u1ee5 v\u00e0 ki\u1ec3m so\u00e1t c\u00e1c nh\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5, h\u1ed7 tr\u1ee3 kinh doanh th\u00f4ng d\u1ecbch v\u1ee5 c\u1ee7a c\u00e1c doanh nghi\u1ec7p.<\/p>\n\n\n\n
Ng\u01b0\u1eddi s\u1eed d\u1ee5ng cu\u1ed1i c\u00f9ng b\u00ean ngo\u00e0i: L\u00e0 b\u1ea5t k\u1ef3 ai s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 c\u1ee7a t\u1ed5 ch\u1ee9c, ti\u1ebfp c\u1eadn th\u00f4ng tin ho\u1eb7c ti\u1ebfn h\u00e0nh c\u00e1c giao d\u1ecbch v\u1edbi ch\u00ednh ph\u1ee7. M\u1ed1i quan h\u1ec7 c\u1ee7a h\u1ecd trong benchmarking s\u1ebd l\u00e0 d\u1ecbch v\u1ee5 n\u00e0y s\u1ebd \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n v\u00e0 \u0111\u00e1p \u1ee9ng nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ed1i v\u1edbi ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n
C\u00e1c \u0111\u01a1n v\u1ecb cung c\u1ea5p d\u1ecbch v\u1ee5 theo th\u1ecfa thu\u1eadn v\u1edbi kh\u00e1ch h\u00e0ng. \u0110\u01a1n v\u1ecb cung c\u1ea5p s\u1ebd c\u1ea3i ti\u1ebfn d\u1ecbch v\u1ee5 nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ec3 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u s\u1eed d\u1ee5ng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 d\u1ecbch v\u1ee5 n\u00e0o s\u1ebd c\u00f3 hi\u1ec7u qu\u1ea3 v\u1ec1 chi ph\u00ed.<\/p>\n\n\n\n
V\u1edbi n\u1ed9i dung th\u00f4ng tin trong b\u00e0i vi\u1ebft tr\u00ean \u0111\u00e2y, hy v\u1ecdng s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u th\u00eam v\u1ec1 thu\u1eadt ng\u1eef benchmarking l\u00e0 g\u00ec c\u0169ng nh\u01b0 c\u00e1c th\u00f4ng tin li\u00ean quan kh\u00e1c. N\u1ebfu c\u00f3 b\u1ea5t k\u1ef3 \u00fd ki\u1ebfn, \u0111\u00f3ng g\u00f3p n\u00e0o \u0111\u1ec3 b\u00e0i vi\u1ebft ho\u00e0n thi\u1ec7n h\u01a1n, qu\u00fd b\u1ea1n \u0111\u1ecdc h\u00e3y comment ph\u00eda d\u01b0\u1edbi, Vietlearn.org s\u1ebd t\u1ed5ng h\u1ee3p v\u00e0 g\u1eedi \u0111\u1ebfn b\u1ea1n trong th\u1eddi gian ng\u1eafn nh\u1ea5t.<\/p>\n\n\n\n
<\/p>\n\n\n\n\n\n\n","protected":false},"excerpt":{"rendered":"
Ghi ch\u00fa: T\u00e0i li\u1ec7u tr\u00edch d\u1eabn Benchmarking l\u00e0 g\u00ec? L\u00e0 m\u1ed9t ch\u1ec9 s\u1ed1 quan tr\u1ecdng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong nhi\u1ec1u l\u0129nh v\u1ef1c hi\u1ec7n nay, \u0111\u1ea1i di\u1ec7n cho m\u1ed9t kh\u00eda c\u1ea1nh c\u1ee5 th\u1ec3 n\u00e0o \u0111\u00f3 c\u1ee7a t\u1ed5ng th\u1ecb tr\u01b0\u1eddng. \u0110\u1ec3 c\u00f3 th\u00eam nhi\u1ec1u th\u00f4ng tin h\u1eefu \u00edch, qu\u00fd kh\u00e1ch h\u00e0ng h\u00e3y chia s\u1ebb nh\u1eefng n\u1ed9i dung […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_disable_autopaging":false},"categories":[1],"tags":[],"class_list":["post-3572","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/posts\/3572","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/comments?post=3572"}],"version-history":[{"count":0,"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/posts\/3572\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/media?parent=3572"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/categories?post=3572"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/tags?post=3572"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}