{"id":3900,"date":"2021-11-07T17:12:02","date_gmt":"2021-11-07T10:12:02","guid":{"rendered":"https:\/\/www.vietlearn.org\/post\/?p=3900"},"modified":"2021-11-07T17:12:04","modified_gmt":"2021-11-07T10:12:04","slug":"quan-tri-kinh-doanh-la-gi-hoc-quan-tri-kinh-doanh-ra-lam-gi","status":"publish","type":"post","link":"https:\/\/www.vietlearn.org\/kien-thuc\/quan-tri-kinh-doanh-la-gi-hoc-quan-tri-kinh-doanh-ra-lam-gi\/","title":{"rendered":"Qu\u1ea3n tr\u1ecb kinh doanh l\u00e0 g\u00ec? H\u1ecdc qu\u1ea3n tr\u1ecb kinh doanh ra l\u00e0m g\u00ec?"},"content":{"rendered":"\n

Ghi ch\u00fa: T\u00e0i li\u1ec7u tr\u00edch d\u1eabn<\/p>\n\n\n\n

Qu\u1ea3n tr\u1ecb kinh doanh l\u00e0 m\u1ed9t ng\u00e0nh h\u1ecdc \u201chot\u201d nh\u1ea5t hi\u1ec7n nay v\u1edbi c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m nhi\u1ec1u, kh\u1ea3 n\u0103ng th\u0103ng ti\u1ebfn c\u00f9ng m\u1ee9c thu nh\u1eadp cao. N\u1ebfu b\u1ea1n v\u1eabn \u0111ang ph\u00e2n v\u00e2n kh\u00f4ng bi\u1ebft c\u00f3 n\u00ean l\u1ef1a ch\u1ecdn ng\u00e0y h\u1ecdc n\u00e0y kh\u00f4ng thi h\u00e3y theo d\u00f5i nh\u1eefng th\u00f4ng tin chi ti\u1ebft trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y c\u1ee7a ch\u00fang t\u00f4i.<\/p>\n\n\n\n

Qu\u1ea3n tr\u1ecb kinh doanh l\u00e0 ng\u00e0nh th\u1ef1c hi\u1ec7n c\u00e1c c\u00f4ng vi\u1ec7c qu\u1ea3n tr\u1ecb trong qu\u00e1 tr\u00ecnh kinh doanh nh\u1eb1m duy tr\u00ec, ph\u00e1t tri\u1ec3n c\u00f4ng vi\u1ec7c kinh doanh c\u1ee7a m\u1ed7i doanh nghi\u1ec7p. Bao g\u1ed3m c\u00e1c c\u00f4ng vi\u1ec7c ho\u1ea1t \u0111\u1ecbnh h\u1ec7 th\u1ed1ng, t\u1ea1o ra quy tr\u00ecnh, t\u1ed1i \u0111a h\u00f3a hi\u1ec7u su\u1ea5t kinh doanh b\u1eb1ng s\u1ef1 t\u01b0 duy v\u00e0 quy\u1ebft \u0111\u1ecbnh c\u1ee7a nh\u00e0 \u0111i\u1ec1u h\u00e0nh.<\/p>\n\n\n\n

Ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh \u0111\u01b0\u1ee3c chia ra l\u00e0 nhi\u1ec1u chuy\u00ean ng\u00e0nh kh\u00e1c nhau bao g\u1ed3m: qu\u1ea3n tr\u1ecb kinh doanh t\u1ed5ng h\u1ee3p, qu\u1ea3n tr\u1ecb truy\u1ec1n th\u00f4ng, th\u01b0\u01a1ng m\u1ea1i hay marketing<\/a>,\u2026.<\/p>\n\n\n\n

Ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh h\u1ecdc nh\u1eefng g\u00ec?<\/p>\n\n\n\n

T\u00f9y thu\u1ed9c v\u00e0o t\u1eebng c\u01a1 s\u1edf \u0111\u00e0o t\u1ea1o m\u00e0 ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh c\u0169ng s\u1ebd kh\u00e1c nhau. Tuy nhi\u00ean, b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c trang b\u1ecb \u0111\u1ea7y \u0111\u1ee7 c\u00e1c ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n<\/a> sau:<\/p>\n\n\n\n

Ki\u1ebfn th\u1ee9c v\u1ec1 l\u00fd lu\u1eadn ch\u00ednh tr\u1ecb<\/p>\n\n\n\n

Hi\u1ec3u bi\u1ebft \u0111\u00fang \u0111\u1eafn v\u1ec1 c\u00e1c \u0111\u01b0\u1eddng l\u1ed1i, ch\u00ednh s\u00e1ch c\u1ee7a \u0110\u1ea3ng v\u00e0 Nh\u00e0 n\u01b0\u1edbc.<\/p>\n\n\n\n

Ch\u1ea5p h\u00e0nh nghi\u00eam t\u00fac theo \u0111\u00fang ph\u00e1p lu\u1eadt c\u1ee7a Nh\u00e0 n\u01b0\u1edbc, quy \u0111\u1ecbnh c\u1ee7a c\u01a1 quan l\u00e0m vi\u1ec7c sau khi t\u1ed1t nghi\u1ec7p.<\/p>\n\n\n\n

C\u00f3 th\u1ebf gi\u1edbi quan, nh\u00e2n sinh \u0111\u00fang \u0111\u1eafn, kh\u1ea3 n\u0103ng nh\u1eadn th\u1ee9c, \u0111\u00e1nh gi\u00e1 c\u00e1c hi\u1ec7n t\u01b0\u1ee3ng m\u1ed9t c\u00e1ch t\u00edch c\u1ef1c v\u00e0 logic.<\/p>\n\n\n\n

C\u00f3 tinh th\u1ea7n \u0111\u1ea1o \u0111\u1ee9c, tr\u00e1ch nhi\u1ec7m v\u1edbi ngh\u1ec1 nghi\u1ec7p, \u0111\u01a1n v\u1ecb l\u00e0m vi\u1ec7c sau n\u00e0y.<\/p>\n\n\n\n

T\u00edch c\u1ef1c, ch\u1ee7 \u0111\u1ed9ng, k\u1ef9 n\u0103ng<\/a> l\u00e0m vi\u1ec7c nh\u00f3m hi\u1ec7u qu\u1ea3, t\u00ednh chuy\u00ean nghi\u1ec7p cao,\u2026<\/p>\n\n\n\n

Ki\u1ebfn th\u1ee9c v\u1ec1 ngo\u1ea1i ng\u1eef- tin h\u1ecdc<\/p>\n\n\n\n

N\u1eafm ch\u1eafc c\u00e1c thu\u1eadt ng\u1eef chuy\u00ean m\u00f4n v\u1ec1 ng\u00e0nh ngh\u1ec1 kinh doanh, s\u1eed d\u1ee5ng v\u00e0 nghi\u00ean c\u1ee9u t\u00e0i li\u1ec7u n\u01b0\u1edbc ngo\u00e0i nhanh ch\u00f3ng, hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n

Th\u00e0nh th\u1ea1o c\u00e1c k\u1ef9 n\u0103ng<\/a> tin h\u1ecdc v\u0103n ph\u00f2ng, kh\u1ea3 n\u0103ng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin \u0111\u1ec3 l\u1ef1a ch\u1ecdn, x\u1eed l\u00fd m\u00f4 t\u1ea3, ch\u1ee9ng minh s\u1ed1 li\u1ec7u \u0111\u1ec3 x\u00e2y d\u1ef1ng b\u00e1o c\u00e1o v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh.<\/p>\n\n\n\n

Ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n<\/p>\n\n\n\n

Sinh vi\u00ean khi h\u1ecdc qu\u1ea3n tr\u1ecb kinh doanh s\u1ebd \u0111\u01b0\u1ee3c trang b\u1ecb \u0111\u1ea7y \u0111\u1ee7 c\u00e1c ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n:<\/p>\n\n\n\n

Qu\u1ea3n tr\u1ecb kinh doanh t\u1ed5ng h\u1ee3p: B\u00ean c\u1ea1nh c\u00e1c ki\u1ebfn th\u1ee9c n\u1ec1n t\u1ea3ng v\u1ec1 qu\u1ea3n tr\u1ecb kinh doanh, chi\u1ebfn l\u01b0\u1ee3c kinh doanh, qu\u1ea3n tr\u1ecb h\u1ecdc, sinh vi\u00ean c\u00f2n \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn v\u1edbi c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 qu\u1ea3n tr\u1ecb c\u00e1c l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3 nh\u01b0 qu\u1ea3n tr\u1ecb d\u1ef1 \u00e1n, qu\u1ea3n tr\u1ecb s\u1ea3n xu\u1ea5t, qu\u1ea3n tr\u1ecb b\u00e1n h\u00e0ng,..<\/p>\n\n\n\n

Qu\u1ea3n tr\u1ecb kinh doanh qu\u1ed1c t\u1ebf: Sinh vi\u00ean s\u1ebd trang b\u1ecb c\u00e1c ki\u1ebfn th\u1ee9c v\u1eefng ch\u1eafc v\u1ec1 l\u00fd thuy\u1ebft ph\u00e2n t\u00edch s\u1ef1 t\u00e1c \u0111\u1ed9ng c\u1ee7a c\u00e1c y\u1ebfu t\u1ed1 to\u00e0n c\u1ea7u \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p nh\u01b0 ch\u00ednh tr\u1ecb, kinh t\u1ebf, ph\u00e2n t\u00edch t\u00e0i ch\u00ednh, \u0111\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m,\u2026.<\/p>\n\n\n\n

Marketing<\/a>: Chuy\u00ean ng\u00e0nh marketing<\/a> s\u1ebd bao g\u1ed3m c\u00e1c nghi\u00ean c\u1ee9u v\u1ec1 th\u1ecb tr\u01b0\u1eddng, m\u1ed1i quan h\u1ec7 kh\u00e1ch h\u00e0ng, ch\u01b0\u01a1ng tr\u00ecnh ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m, \u0111\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m c\u0169ng nh\u01b0 qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u, t\u1ed5 ch\u1ee9c s\u1ef1 ki\u1ec7n,\u2026<\/p>\n\n\n\n

Qu\u1ea3n tr\u1ecb kinh doanh th\u01b0\u01a1ng m\u1ea1i: Cung c\u1ea5p c\u00e1c ki\u1ebfn th\u1ee9c l\u0129nh v\u1ef1c kinh doanh th\u01b0\u01a1ng m\u1ea1i trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf; \u0111\u00e0o t\u1ea1o c\u00e1c k\u1ef9 n\u0103ng<\/a>, nghi\u1ec7p v\u1ee5 chuy\u00ean m\u00f4n \u0111\u1ec3 qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i hi\u1ec7u qu\u1ea3, th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n

M\u1ed9t s\u1ed1 k\u1ef9 n\u0103ng kh\u00e1c<\/p>\n\n\n\n

K\u1ef9 n\u0103ng ph\u00e2n t\u00edch v\u00e0 ph\u1ea3n bi\u1ec7n<\/p>\n\n\n\n

K\u1ef9 n\u0103ng giao ti\u1ebfp v\u00e0 l\u00e0m vi\u1ec7c nh\u00f3m<\/p>\n\n\n\n

K\u1ef9 n\u0103ng t\u1ef1 ph\u00e1t tri\u1ec3n v\u00e0 nh\u1eadn th\u1ee9c.<\/p>\n\n\n\n

C\u00e1c chuy\u00ean ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh<\/p>\n\n\n\n

Ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh t\u1ed5ng h\u1ee3p: H\u1ecdc vi\u00ean s\u1ebd \u0111\u01b0\u1ee3c cung c\u1ea5p c\u00e1c ki\u1ebfn th\u1ee9c v\u1ec1 n\u1ec1n t\u1ea3ng li\u00ean quan \u0111\u1ebfn qu\u1ea3n tr\u1ecb bao g\u1ed3m qu\u1ea3n tr\u1ecb b\u00e1n h\u00e0ng, t\u00e0i ch\u00ednh hay s\u1ea3n xu\u1ea5t, qu\u1ea3n tr\u1ecb d\u1ef1 \u00e1n,\u2026.<\/p>\n\n\n\n

Qu\u1ea3n tr\u1ecb kinh doanh qu\u1ed1c t\u1ebf: Sinh vi\u00ean s\u1ebd n\u1eafm ch\u1eafc ki\u1ebfn th\u1ee9c v\u1ec1 vi\u1ec7c ph\u00e2n t\u00edch c\u00e1c y\u1ebfu t\u1ed1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn kinh doanh mang t\u00ednh to\u00e0n c\u1ea7u nh\u01b0 kinh t\u1ebf, ch\u00ednh tr\u1ecb, c\u00f4ng ngh\u1ec7 hay quy tr\u00ecnh s\u1ea3n xu\u1ea5t,\u2026gi\u00fap t\u0103ng kh\u1ea3 n\u0103ng x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c kinh doanh, mang \u0111\u1ebfn s\u1ef1 th\u00e0nh c\u00f4ng cho doanh nghi\u1ec7p.<\/p>\n\n\n\n

Ng\u00e0nh qu\u1ea3n tr\u1ecb marketing: Bao g\u1ed3m vi\u1ec7c \u0111\u00e0o t\u1ea1o c\u00e1c ki\u1ebfn th\u1ee9c li\u00ean quan \u0111\u1ebfn marketing nh\u01b0 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, \u0111\u1ecbnh gi\u00e1, c\u00e1c chi\u1ebfn l\u01b0\u1ee3c x\u00fac ti\u1ebfn,\u2026<\/p>\n\n\n\n

Ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh th\u01b0\u01a1ng m\u1ea1i: Mang \u0111\u1ebfn cho h\u1ecdc vi\u00ean m\u1ed9t l\u01b0\u1ee3ng ki\u1ebfn th\u1ee9c chuy\u00ean m\u00f4n v\u1ec1 kinh doanh th\u01b0\u01a1ng m\u1ea1i khu v\u1ef1c trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc. \u0110\u1ed3ng th\u1eddi \u0111\u00e0o t\u1ea1o c\u00e1c nghi\u1ec7p v\u1ee5, tham m\u01b0u \u0111\u1ed1i c\u00e1c c\u1ea5p qu\u1ea3n l\u00fd \u0111\u1ec3 chi\u1ebfn l\u01b0\u1ee3c kinh doanh hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n

\u0110\u1ed1i v\u1edbi ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh, sau khi ra tr\u01b0\u1eddng b\u1ea1n s\u1ebd l\u00e0m vi\u1ec7c trong m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c nh\u01b0 qu\u1ea3n tr\u1ecb ngu\u1ed3n nh\u00e2n l\u1ef1c, qu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh, s\u1ea3n xu\u1ea5t, qu\u1ea3n tr\u1ecb chu\u1ed7i cung \u1ee9ng,\u2026d\u01b0\u1edbi \u0111\u00e2y l\u00e0 c\u00e1c th\u00f4ng tin chi ti\u1ebft:<\/p>\n\n\n\n

Chuy\u00ean vi\u00ean ph\u00f2ng kinh doanh<\/p>\n\n\n\n

\u0110\u00e2y l\u00e0 v\u1ecb tr\u00ed quan tr\u1ecdng trong vi\u1ec7c duy tr\u00ec, ph\u00e1t tri\u1ec3n ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p. Hi\u1ec3u m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n, chuy\u00ean vi\u00ean kinh doanh ch\u00ednh l\u00e0 nh\u1eefng ng\u01b0\u1eddi qu\u1ea3n l\u00fd trong b\u1ed9 ph\u1eadn kinh doanh, \u0111\u1ec1 ra c\u00e1c chi\u1ebfn l\u01b0\u1ee3c, khai ph\u00e1, ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng v\u1edbi m\u1ee5c \u0111\u00edch b\u00e1n \u0111\u01b0\u1ee3c nhi\u1ec1u s\u1ea3n ph\u1ea9m m\u00e0 doanh nghi\u1ec7p \u0111ang kinh doanh c\u00e0ng t\u1ed1t, mang l\u1ea1i l\u1ee3i nhu\u1eadn, quy tr\u00ec ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p. M\u1ee9c l\u01b0\u01a1ng trung b\u00ecnh t\u1eeb 7-10 tri\u1ec7u VN\u0110\/th\u00e1ng.<\/p>\n\n\n\n

Chuy\u00ean vi\u00ean ph\u00f2ng k\u1ebf ho\u1ea1ch<\/p>\n\n\n\n

L\u00e0 ng\u01b0\u1eddi ch\u1ecbu tr\u00e1ch nhi\u1ec7m l\u1eadp k\u1ebf ho\u1ea1ch, theo d\u00f5i qu\u00e1 tr\u00ecnh s\u1ea3n xu\u1ea5t nh\u1eb1m \u0111\u1ea3m b\u1ea3o ch\u00fang \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n theo \u0111\u00fang k\u1ebf ho\u1ea1ch. Th\u1ef1c hi\u1ec7n c\u00e1c c\u00f4ng vi\u1ec7c nh\u01b0 nh\u1eadn \u0111\u01a1n h\u00e0ng, l\u00ean k\u1ebf ho\u1ea1ch s\u1ea3n xu\u1ea5t theo th\u00e1ng, tu\u1ea7n; theo d\u00f5i \u0111\u01a1n h\u00e0ng theo d\u00f5i ti\u1ebfn \u0111\u1ed9 s\u1ea3n xu\u1ea5t \u0111\u1ec3 k\u1ecbp th\u1eddi gian xu\u1ea5t h\u00e0ng; t\u00ednh to\u00e1n nguy\u00ean v\u1eadt li\u1ec7u cho s\u1ea3n xu\u1ea5t, ki\u1ec3m tra v\u00e0 x\u1eed l\u00fd c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u00e1t sinh tr\u00ean h\u1ec7 th\u1ed1ng. M\u1ee9c l\u01b0\u01a1ng trung b\u00ecnh c\u0169ng t\u1eeb 7-10 tri\u1ec7u VN\u0110\/th\u00e1ng.<\/p>\n\n\n\n

Chuy\u00ean vi\u00ean ph\u00f2ng marketing<\/p>\n\n\n\n

L\u00e0 ng\u01b0\u1eddi th\u1ef1c hi\u1ec7n c\u00e1c k\u1ebf ho\u1ea1ch do gi\u00e1m \u0111\u1ed1c v\u00e0 tr\u01b0\u1edfng ph\u00f2ng marketing \u0111\u1ec1 ra, \u0111\u1ea3m b\u1ea3o cho ho\u1ea1t \u0111\u1ed9ng marketing di\u1ec5n ra tr\u01a1n tru. \u0110\u01b0\u1ee3c coi l\u00e0 ng\u01b0\u1eddi qu\u1ea3n l\u00fd kho v\u0169 kh\u00ed v\u1edbi chi\u1ebfn thu\u1eadt kh\u00f4n ngoan, nh\u1eb1m qu\u1ea3ng b\u00e1 d\u1ecbch v\u1ecb v\u00e0 h\u00ecnh \u1ea3nh c\u1ee7a c\u00f4ng ty.<\/p>\n\n\n\n

C\u00e1c c\u00f4ng vi\u1ec7c ch\u00ednh nh\u01b0:<\/p>\n\n\n\n

Ti\u1ebfp nh\u1eadn k\u1ebf ho\u1ea1ch marketing t\u1eeb ban l\u00e3nh \u0111\u1ea1o, tri\u1ec3n khai, theo d\u00f5i c\u00e1c ho\u1ea1t \u0111\u1ed9ng trong k\u1ebf ho\u1ea1ch.<\/p>\n\n\n\n

T\u1ed1c \u0111\u1ed9 v\u00e0 \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o\/truy\u1ec1n th\u00f4ng tr\u00ean c\u00e1c k\u00eanh qu\u1ea3ng b\u00e1 v\u1edbi ng\u00e2n s\u00e1ch cho ph\u00e9p.<\/p>\n\n\n\n

Qu\u1ea3n l\u00fd h\u1ec7 th\u1ed1ng k\u00eanh marketing, b\u00e1o c\u00e1o t\u00ecnh h\u00ecnh ho\u1ea1t \u0111\u1ed9ng marketing c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n

M\u1ee9c l\u01b0\u01a1ng trung b\u00ecnh t\u1eeb 7-12 tri\u1ec7u \u0111\u1ed3ng.<\/p>\n\n\n\n

Chuy\u00ean vi\u00ean ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/p>\n\n\n\n

L\u00e0 ng\u01b0\u1eddi tr\u1ef1c ti\u1ebfp li\u00ean h\u1ec7 kh\u00e1ch h\u00e0ng c\u1ee7a c\u00f4ng ty nh\u1eb1m h\u1ed7 tr\u1ee3, gi\u1ea3i \u0111\u00e1p c\u00e1c th\u1eafc m\u1eafc c\u1ee7a kh\u00e1ch h\u00e0ng v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 m\u00e0 cty cung c\u1ea5p. Nh\u00e2n vi\u00ean ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng s\u1ebd ch\u1ecbu tr\u00e1ch nhi\u1ec7m ghi ch\u00e9p v\u00e0 cung c\u1ea5p th\u00f4ng tin cho b\u1ed9 ph\u1eadn x\u1eed l\u00fd k\u1ef9 thu\u1eadt, \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 thu nh\u1eadn feedback c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

C\u00e1c c\u00f4ng vi\u1ec7c ch\u00ednh bao g\u1ed3m<\/p>\n\n\n\n

Ti\u1ebfp nh\u1eadn, x\u1eed l\u00fd c\u00e1c y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

\u0110\u1ea3m b\u1ea3o \u0111\u1ea7u v\u00e0o c\u1ee7a th\u00f4ng tin khi\u1ebfu n\u1ea1i, v\u1ea5n \u0111\u1ec1 gi\u1ea3i quy\u1ebft c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

Ph\u1ed1i h\u1ee3p qu\u1ea3ng b\u00e1 c\u00e1c khuy\u1ebfn m\u00e3i, c\u00e1c g\u00f3i d\u1ecbch v\u1ee5 \u01b0u \u0111\u00e3i c\u1ee7a doanh nghi\u1ec7p \u0111\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

L\u1eadp b\u00e1o c\u00e1o, th\u1ef1c hi\u1ec7n c\u00e1c cu\u1ed9c kh\u1ea3o s\u00e1t v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5.<\/p>\n\n\n\n

Chu\u1ea9n h\u00f3a c\u00e1c quy tr\u00ecnh ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng chuy\u00ean nghi\u1ec7p.<\/p>\n\n\n\n

Ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh n\u00ean h\u1ecdc tr\u01b0\u1eddng n\u00e0o?<\/p>\n\n\n\n

T\u1ea1i Vi\u1ec7t Nam c\u00f3 r\u1ea5t nhi\u1ec1u tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc, Cao \u0111\u1eb3ng \u0111\u00e0o t\u1ea1o ng\u00e0nh h\u1ecdc qu\u1ea3n tr\u1ecb kinh doanh nh\u01b0ng \u0111\u01b0\u1ee3c nhi\u1ec1u sinh vi\u00ean l\u1ef1a ch\u1ecdn theo h\u1ecdc l\u00e0 nh\u1eefng tr\u01b0\u1eddng sau \u0111\u00e2y:<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc kinh t\u1ebf qu\u1ed1c d\u00e2n<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc kinh t\u1ebf qu\u1ed1c d\u00e2n l\u00e0 c\u00e1i n\u00f4i \u0111\u00e0o t\u1ea1o chuy\u00ean s\u00e2u v\u1ec1 kinh t\u1ebf, n\u1ed5i b\u1eadt nh\u1ea5t l\u00e0 ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh. Khoa qu\u1ea3n tr\u1ecb kinh doanh c\u1ee7a \u0110H kinh t\u1ebf qu\u1ed1c d\u00e2n \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp t\u1eeb n\u0103m 1956, ti\u1ec1n th\u00e2n l\u00e0 Khoa C\u00f4ng- N\u00f4ng.<\/p>\n\n\n\n

C\u00e1c ch\u01b0\u01a1ng tr\u00ecnh, chuy\u00ean ng\u00e0nh \u0111\u00e0o t\u1ea1o b\u1eadc c\u1eed nh\u00e2n g\u1ed3m c\u00f3 c\u00e1c ng\u00e0nh nh\u01b0 qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p, qu\u1ea3n tr\u1ecb ch\u1ea5t l\u01b0\u1ee3ng, qu\u1ea3n tr\u1ecb kinh doanh t\u1ed5ng h\u1ee3p v\u00e0 qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p ch\u1ea5t l\u01b0\u1ee3ng cao. \u0110\u1ed1i v\u1edbi b\u1eadc cao h\u1ecdc g\u1ed3m c\u00f3 3 chuy\u00ean ng\u00e0nh tr\u00ean v\u00e0 chuy\u00ean ng\u00e0nh kinh t\u1ebf c\u00f4ng nghi\u1ec7p. B\u1eadc ti\u1ebfn s\u1ebd c\u00f3 chuy\u00ean ng\u00e0nh kinh t\u1ebf c\u00f4ng nghi\u1ec7p.<\/p>\n\n\n\n

\u0110\u1ebfn nay, khoa qu\u1ea3n tr\u1ecb kinh doanh c\u1ee7a tr\u01b0\u1eddng \u0111\u00e3 c\u00f3 kho\u1ea3ng 175 \u0111\u1ec1 t\u00e0i, bao g\u1ed3m c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh v\u00e0 \u0111\u1ec1 t\u00e0i c\u1ea5p Nh\u00e0 n\u01b0\u1edbc, c\u1ea5p B\u1ed9 v\u00e0 h\u1ee3p t\u00e1c v\u1edbi n\u01b0\u1edbc ngo\u00e0i. Khoa c\u00f3 truy\u1ec1n th\u1ed1ng \u0111i \u0111\u1ea7u trong phong tr\u00e0o c\u00f4ng \u0111o\u00e0n, v\u0103n ngh\u1ec7 th\u1ec3 d\u1ee5c, th\u1ec3 thao, nghi\u00ean c\u1ee9u khoa h\u1ecdc sinh vi\u00ean.<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc ngo\u1ea1i th\u01b0\u01a1ng<\/p>\n\n\n\n

H\u1ecdc qu\u1ea3n tr\u1ecb kinh doanh \u1edf \u0110H ngo\u1ea1i th\u01b0\u01a1ng c\u0169ng l\u00e0 m\u1ed9t g\u1ee3i \u00fd m\u00e0 b\u1ea1n kh\u00f4ng th\u1ec3 b\u1ecf qua. Khoa \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp th\u00e1ng 4\/1999 trong b\u1ed1i c\u1ea3nh h\u1ed9i nh\u1eadp kinh t\u1ebf qu\u1ed1c t\u1ebf \u0111ang di\u1ec5n ra. V\u1edbi s\u1ef1 ra \u0111\u1eddi c\u1ee7a khoa qu\u1ea3n tr\u1ecb kinh doanh \u0111\u00e3 \u0111\u00e1nh d\u1ea5u b\u01b0\u1edbc ngo\u1eb7t l\u1edbn \u0111\u1ed1i v\u1edbi \u0110H ngo\u1ea1i th\u01b0\u01a1ng. T\u1eeb m\u1ed9t tr\u01b0\u1eddng \u0111\u01a1n ng\u00e0nh \u0111\u00e3 tr\u1edf th\u00e0nh tr\u01b0\u1eddng \u0111\u00e0o t\u1ea1o \u0111a ng\u00e0nh trong c\u00e1c kh\u1ed1i tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc v\u1ec1 kinh t\u1ebf.<\/p>\n\n\n\n

K\u1ebf th\u1eeba v\u00e0 ph\u00e1t huy truy\u1ec1n th\u1ed1ng \u0111\u00e0o t\u1ea1o, khoa qu\u1ea3n tr\u1ecb kinh doanh \u0111\u00e3 nhanh ch\u00f3ng kh\u1eb3ng \u0111\u1ecbnh v\u1ecb tr\u00ed c\u1ee7a m\u00ecnh trong ho\u1ea1t \u0111\u1ed9ng \u0111\u00e0o t\u1ea1o, nghi\u00ean c\u1ee9u,\u2026c\u00f3 \u0111\u00f3ng g\u00f3p l\u1edbn trong vi\u1ec7c n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng ph\u1ee5c v\u1ee5 cho s\u1ef1 nghi\u1ec7p ph\u00e1t tri\u1ec3n kinh t\u1ebf c\u1ee7a c\u1ea3 n\u01b0\u1edbc.<\/p>\n\n\n\n

\u0110\u1ea1i h\u1ecdc kinh t\u1ebf \u2013 \u0110\u1ea1i h\u1ecdc qu\u1ed1c gia H\u00e0 N\u1ed9i<\/p>\n\n\n\n

Vi\u1ec7n qu\u1ea3n tr\u1ecb kinh doanh l\u00e0 vi\u1ec7n \u0111\u00e0o t\u1ea1o thu\u1ed9c tr\u01b0\u1eddng \u0110H kinh t\u1ebf- \u0110HQGHN v\u1edbi s\u1ee9 m\u1ec7nh cung c\u1ea5p c\u00e1c doanh nh\u00e2n t\u00e0i ba v\u00e0 h\u1ec7 th\u1ed1ng l\u00fd thuy\u1ebft qu\u1ea3n tr\u1ecb kinh doanh ph\u00f9 h\u1ee3p v\u1edbi Vi\u1ec7t Nam v\u00e0o t\u1eebng th\u1eddi k\u1ef3 ph\u00e1t tri\u1ec3n.<\/p>\n\n\n\n

Gi\u1ea3ng vi\u00ean c\u1ee7a khoa bao g\u1ed3m c\u00e1c gi\u00e1o s\u01b0, ph\u00f3 gi\u00e1o s\u01b0, ti\u1ebfn s\u0129 c\u00f3 tr\u00ecnh \u0111\u1ed9 chuy\u00ean m\u00f4n s\u00e2u r\u1ed9ng. \u0110\u01b0\u1ee3c \u0111\u00e0o t\u1ea1o t\u1eeb c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc danh ti\u1ebfng h\u00e0ng \u0111\u1ea7u trong v\u00e0 ngo\u00e0i n\u01b0\u1edbc.<\/p>\n\n\n\n

H\u1ecdc vi\u1ec7n t\u00e0i ch\u00ednh<\/p>\n\n\n\n

Khoa qu\u1ea3n tr\u1ecb kinh doanh c\u1ee7a \u0110H t\u00e0i ch\u00ednh \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp ng\u00e0y 16\/3\/2003. N\u0103m 2006, \u0111\u01a1n v\u1ecb n\u00e0y \u0111\u00e3 m\u1edf hai chuy\u00ean ng\u00e0nh \u0111\u00e0o t\u1ea1o m\u1edbi \u0111\u00f3 l\u00e0 chuy\u00ean ng\u00e0nh marketing v\u00e0 chuy\u00ean ng\u00e0nh qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p v\u1edbi quy m\u00f4 tuy\u1ec3n sinh m\u1ed7i kh\u00f3a l\u00e0 120 h\u1ecdc vi\u00ean. Hai b\u1ed9 m\u00f4n \u0111\u01b0\u1ee3c chuy\u1ec3n v\u1ec1 khoa \u0111\u00f3 l\u00e0 B\u1ed9 m\u00f4n marketing (t\u1eeb khoa t\u00e0i ch\u00ednh qu\u1ed1c t\u1ebf) v\u00e0 B\u1ed9 m\u00f4n qu\u1ea3n l\u00fd kinh t\u1ebf (khoa t\u00e0i ch\u00ednh doanh nghi\u1ec7p). K\u1ec3 t\u1eeb n\u0103m 2014, quy m\u00f4 \u0111\u00e0o t\u1ea1o \u0111\u00e3 t\u0103ng g\u1ea5p \u0111\u00f4i, 240 sinh vi\u00ean m\u1ed7i kh\u00f3a.<\/p>\n\n\n\n

Hy v\u1ecdng v\u1edbi c\u00e1c th\u00f4ng tin tr\u00ean \u0111\u00e2y, s\u1ebd gi\u00fap b\u1ea1n c\u00f3 th\u00eam nhi\u1ec1u th\u00f4ng tin v\u1ec1 ng\u00e0nh qu\u1ea3n tr\u1ecb kinh doanh; t\u1eeb \u0111\u00f3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh ch\u1ecdn l\u1ef1a tr\u01b0\u1eddng, ng\u00e0nh h\u1ecdc ph\u00f9 h\u1ee3p. N\u1ebfu c\u00f3 b\u1ea5t k\u1ef3 th\u1eafc m\u1eafc n\u00e0o c\u1ea7n \u0111\u01b0\u1ee3c gi\u1ea3i \u0111\u00e1p, qu\u00fd kh\u00e1ch h\u00e0ng h\u00e3y li\u00ean h\u1ec7 v\u1edbi ch\u00fang t\u00f4i \u0111\u1ec3 \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3, mi\u1ec5n ph\u00ed ho\u00e0n to\u00e0n.<\/p>\n\n\n\n

<\/p>\n\n\n\n\n\n\n","protected":false},"excerpt":{"rendered":"

Ghi ch\u00fa: T\u00e0i li\u1ec7u tr\u00edch d\u1eabn Qu\u1ea3n tr\u1ecb kinh doanh l\u00e0 m\u1ed9t ng\u00e0nh h\u1ecdc \u201chot\u201d nh\u1ea5t hi\u1ec7n nay v\u1edbi c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m nhi\u1ec1u, kh\u1ea3 n\u0103ng th\u0103ng ti\u1ebfn c\u00f9ng m\u1ee9c thu nh\u1eadp cao. N\u1ebfu b\u1ea1n v\u1eabn \u0111ang ph\u00e2n v\u00e2n kh\u00f4ng bi\u1ebft c\u00f3 n\u00ean l\u1ef1a ch\u1ecdn ng\u00e0y h\u1ecdc n\u00e0y kh\u00f4ng thi h\u00e3y theo d\u00f5i nh\u1eefng th\u00f4ng […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_disable_autopaging":false},"categories":[1],"tags":[],"class_list":["post-3900","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/posts\/3900","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/comments?post=3900"}],"version-history":[{"count":0,"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/posts\/3900\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/media?parent=3900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/categories?post=3900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vietlearn.org\/kien-thuc\/wp-json\/wp\/v2\/tags?post=3900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}